Say What You Mean Mean What You Say

About the Book

Say What You Mean, Mean What You Say - Surefire Ways to Get The Results You Want is a book on how to communicate with conscious awareness. Have you ever had a conversation and felt that you were coming across clearly and understandably and yet the other person looks completely confused and frustrated? This book provides methods to prevent ever being misunderstood again!
    When we communicate consciously and with outcome based principles we can create incredible results with others. This book provides ways to achieve results through the words we choose, the knowledge of the communication cycle, preventing conflict through proactive awareness and much more.
    Most of us have based our communication on habit and have not intellectualized the importance of having a plan before we open our mouths.
    Words are powerful and this book goes into the many benefits of becoming a conscious communicator such as improved relationships, increased job satisfaction, happier customers, productive teams and increased morale.
    Through assertive techniques and specific examples of words that create positive impressions and words that create negative perceptions this book brings the reader to awareness and through awareness positive change in their communication approach. This book is an easy read and an excellent reference tool for all those wanting to create greater satisfaction in their work and personal relationships.

About the Author

International speaker, author and consultant Cheryl Cran is in high demand for her creative, energetic and insightful presentations. Recognized as a YWCA Woman of Distinction 2001, named by Business In Vancouver as on of Vancouver's most requested speakers and voted as one of the top 1% of speakers in North America by an international seminar company.
Profiled by BC Business Magazine in september 2000, Cheryl was interviewed as a speaker known for her courage, flexibility and confidence when presenting to groups. Regularly quoted in Selling Power magazine Cheryl is called "The Communication Guru".
Since 1994 Cheryl has reached over 1000 groups worldwide, over 130 audiences a year are stimulated to a personal and professional success by her dynamic presentation style, sprinkled with humor, loaded with empowerment strategies and thought provoking substance.
Cheryl has also made a difference through her audio CD program "Traits of Highly Effective Communicators" and the principles from her book Say What You Mean Mean What You Say * Surefire Ways to Get What You Want.
ÊÊÊÊCheryl knows the challenges facing individuals and corporations today with over fifteen years in the corporate sector. After an extremely successful management career Cheryl took a risk and left the corporate world to start her own business. A successful entrepreneur Cheryl owns a thriving speaking and consulting practice and is the co-owner of a successful service business. As a woman entrepreneur Cheryl believes true success is measured by family success and is proud to be married to her husband of seventeen years Reg, and of her thirteen year old daughter Courtney and her two step sons Tyler and Jordan.
ÊÊÊÊCheryl is a member of the Canadian Association of Professional Speakers and the International Federation of Speakers as well as the Women's Enterprise Society. She is the Chair of the annual Emerald Eve Gala Fundraiser for the B.C. Schizophrenia Society.