How can I tailor my marketing approach for my book's genre and target audience?

The first step to reaching your target audience is to have a solid understand of what types of readers make up that audience and what exactly your book has to offer them. Once you are certain of your intended audience, Trafford Publishing can help you select a genre-specific publishing package with marketing services designed to meet your needs. Our professional publishing staff can guide you toward selecting the right marketing services and approach for your book.